Design
bridge and partners
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We
believe
design
is
your
most
powerful
means
of
driving
positive
change.
It
answers
the
big
questions
the
world
is
asking.
Questions
that
are
bigger
than
brand,
bigger
than
media,
bigger
than
communications,
bigger
than
technology.
Design answers the big questions. How we progress as people. As businesses.
01.
How do we stay relevant in a changing world?
Strong brands need to evolve and adapt to stay fresh in the face of constant change. How do you maintain the truth and authenticity that underpins your brand, while society and technology changes around you? How do you make sure that you’re always ahead of the conversation, meeting people’s changing needs and behaviours in a fluid competitive landscape?
02.
How do we inspire audiences?
You can’t take engagement for granted. There are a lot of brands competing for your audience’s attention, so it’s crucial to find innovative ways to capture their imagination and inspire them to action. How do you win hearts and change minds? How do you reach new audiences, regardless of geography, demography, or attitude? How do you become a beacon, leading the way through the clutter?
03.
How do we deliver sustainably and responsibly?
Sustainability is no longer a ‘nice to have’. Brands that put success before people and planet, don’t succeed at all. What can you do to make a real difference? How can you define strategies that are specific and measurable, both incremental and radical, to solve known problems? And how do you report fairly and accurately on the progress you have made for good?
04.
How do we anticipate the future?
Brands face real challenges in real-time, so it’s tempting to become hyper-focused on the moment. But you can’t lose sight of the future, or you risk being left behind. What challenges will your brand face in in ten years or more? And how do you anticipate and prepare for that future? What opportunities lie ahead as technology, audiences, business and society continue to evolve?
05.
How do we manage for long-term success?
Great brands balance consistency with constant evolution. Innovation with authenticity. Through intelligent guardianship they can be entrepreneurial and inventive without diluting the core principles that make them what they are. How do you define your brand, so you know what always stays true? How do you manage where and how your brand appears so that everything you do tells one coherent and meaningful story?
06.
How does brand add value to my business?
Your brand has measurable value, but it’s so much more than an asset. It can guide and shape your business strategy, unifying and inspiring your entire organization, and driving success for many of your most important business goals. How can your brand drive growth? How can your brand reduce costs? How can you unlock the potential in your brand to become the market leader?
Design is the thread that unifies brand. Creating distinct meaning in every moment, touch, experience, idea and expression.
Strategy
Identity
Experience
Guardianship
Design is the result of deep, diverse and long-lasting collaborative partnerships.
AB
Ahold Delhaize
AirAsia
Airbus
Akzo Nobel
Allianz
Amcor
Anglo-American
Argos
Ashurst
AstraZeneca
Axa
Bacardi
Banco Bradesco
Banco de Chile
Bancolombia
Bank of America
Bank of China
BiteBack2030
Booz Allen Hamilton
Brand Singapore
Brand USA
Britbox
British Airways
C
CAG Group
Cancer Research UK
Canon
CBRE
Cepsa
China CITIC Bank International
China Minsheng Bank
Chivas
Citigroup
Clifford Chance
Coca-Cola
Colgate-Palmolive
CosmosDirekt
DE
Danone
De Beers
Dell
Deloitte
Deutsche Bahn
Deutsche Bank
Deutsche Börse AG
Diageo
Discovery Plus
Efes
Electrolux
Enoulite
Etos
Euronews
Europäisches Patentamt
EuroPride
Eversheds Sutherland
EZ-Link
FG
Fairprice
FastInfra
Feihe Group
Ferrari
Fine Arts Asia
Ford
Fosun
Franklin Templeton
Frasers Property
Garena
Gemdale Properties & Investment
Go-Jek
GPS
Great Eastern Life
GSK
Guylian
GymPass
HI
Hang Seng Bank
Havaianas
Heineken
Henkel
Historic Royal Palaces
HKEX
Hong Kong Jockey Club
Hong Kong Red Cross
Hong Kong Stock Exchange
Hongkong Land
HSBC
Hyundai
IDG Capital
iGrow
Indonesia Travel
Infosys
ING Group
Intel
InterContinental Hotels Group
International Aids Society
International Olympic Committee
Investec Asset Management
Ipiranga
JKL
Jägermeister
Jaguar
Jardine Matheson
JLL
Julie's
Kantar
Kargo
Karma Automotive
Kungfu Pu'er Tea
Lafarge
Land Rover
Lazada
Lee Kum Kee
Level
Levis
Lianhua Supermarket
London Stock Exchange
M
Made in Britain
Madrid Castellana Norte
Mandalay Rum
Marcopolo
Mars
Mazda
McCafé
McLaren
Microsoft
Midea Real Estate
Morrison & Forrester
Mother's Choice
Munich Re
NOP
Nantou City
NASA Artemis
Nestle
Network Rail
Newton Investment Management
Noerr
Novo Nordisk
NuBank
One&Only
Oxford University
Pernod Ricard
Pfizer
Porsche
PostNL
Project Management Institute
PTT
RS
Race Against Dementia
Reckitt
Red Bull
Rolls Royce
RTE
Saints & Stars
Saks Fifth Avenue
Santander Bank
Shangri-La
Siemens
Silversea Cruises
Sino Group
Sinochem Group
Sitecore
Smith & Nephew
Stadtwerke Leipzig
Standard Chartered Bank
Sunlink
Superdigital
SwissRe
T
Tasvalúo
Taylor & Francis
Tencent
Tenda
Tesco
Thai Union
The Connaught
The Royal Foundation
The Singapore Exchange
TMB
TRT Emperus
Tsingtao
Tusk Trust
UVWXY
UBS
United 2026
Upfield Foods
Vans
Vodafone
Volkswagen
WIZINK
Women's Tennis Association
XL Axiata
Yakult
Yanjing Beer
Yili-Miaozhi
Design makes us human. And it takes talented humans to make great design.
Our people
Our people are the real partnership, bringing together perspectives and expertise in every aspect of design. Starting revolutions, small and large, in what design can do, and what we can achieve together.
We’re the most recognized design agency in the world. With countless awards. From the awards that count.
Cannes Lions
1 Grand Prix
5 Gold
8 Silver
8 Bronze
30 ShortlistD&AD
2 Black
19 Yellow
32 Graphite
200 WoodArt Director’s Club
4 Best in Show
12 Gold
11 Silver
11 Bronze
26 MeritNew York Festivals
3 Grand
8 Gold
9 Silver
12 Bronze
22 MeritClio
19 Gold
8 Silver
15 Bronze
22 MeritPentawards
7 Best in Show
11 Gold
29 Silver
23 BronzeTransform
49 Gold
36 Silver
28 Bronze
41 MeritCorporate & Financial Awards
7 Gold
4 Silver
4 Bronze
3 Highly Commended
2 ShortlistBrand Impact
4 Best in Show
19 Gold
8 Silver
15 Bronze
22 Highly CommentedWebby
5 Nominations
Studios
Amsterdam
Address
Amsteldijk 166,
1079 LH
Amsterdam, Netherlands
Contact
T +31 20 520 6030